It’s reported that 82% of coaches fail and the number one reason behind their failure is their inability to convert clients and generate consistent income.
When it comes to generating leads and converting clients, many coaches stumble in the dark, relying on inconsistent actions and chance referrals
You don’t want to follow this path.
So let me share an uncomfortable truth, successfully growing your income isn’t a spectator sport—it requires a deliberate strategy, consistent focus and effort.
What you need is a strategy which can…
The question isn’t whether you should implement a lead generation and sales strategy but when.
As the adage goes, “The best time to plant a tree was 50 years ago, the second best is today.” The steps outlined below work for any coach selling B2B services, regardless of audience size, service complexity, or time commitment.
Here’s your strategic roadmap to scale to over $2,000,000 in gross income within a 12-18 month period:
Step 1: Build Your List of 3000-4000 Ideal Potential ClientsClients
Use LinkedIn Sales Navigator to create a shortlist of 3000-4000 ideal potential clients, you can do this using multiple search criterias and filters. Save them as lead lists, segmenting them by categories which make it easy to personalize.
Step 2: Begin a Process Of Connecting And Engaging With Them On LinkedIn and Email
Start sending connection requests, messages and emails daily to begin fostering relationships and create regular conversations
Step 3: Create A Strong and Compelling Offer
You need to create a product around your coaching process and build a compelling offer which clearly conveys the value you provide.
Step 4: Command Regular Conversations
Commit to regular check-ins, not as a courtesy but as a strategic move. It’s about asserting your presence in their world consistently.
Step 5: Focus on Your Prospects World And Their Problems
Direct your conversations toward their problems, their needs. We’re not just coaches; we’re problem solvers, and that’s our narrative.
Step 6: Simplify the Complex
In a world drowning in complexity, our language remains clear and concise. We don’t expect them to understand; we make understanding inevitable.
Step 7: Measure, Test and Refine Your Messaging
Measure, test, and refine with the precision of a commander on the battlefield. Success isn’t a vague notion; it’s a quantifiable result.
Step 8: Dominate Daily
There’s no secret formula to success with this strategy—only a resolute commitment to daily discipline, focus and consistency.
The perfect time to commence your lead generation journey isn’t a question; it’s a directive. Embrace it, implement it, and lead with authority. Your success awaits those who seize it.
Now, how can this formula create $2,000,000 of income for your coaching business?
Our next article will unpack this formula in detail.
